消費者對連鎖式咖啡店之消費體驗價值與滿意度的關係研究-以台南地區八十五度C與星巴克為例

碩士 === 高苑科技大學 === 經營管理研究所 === 97 === Along with technical developed, the time progress, the knowledge date crecent moon which the populace receive every day is new, already in did not have the monopolizing market existence, the populace therefore each other competition, the life step also speeds up...

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Bibliographic Details
Main Authors: CAI SONG HAN, 蔡松翰
Other Authors: SIE GUO RONG
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/20991692308182129347