Investigating the Adoption and Acquisition of New Products from the User’s Perspective
碩士 === 開南大學 === 資訊及電子商務學系 === 98 === This thesis studies the adoption and acquisition of new products from the user's perspective and characteristics under two scenarios. First, we study the scenario where a new high-tech product is introduced into an over-crowded market with competing products...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/84329147701440214805 |