An investigation of the impact of university image on student’s enrollment Intention.

碩士 === 玄奘大學 === 國際企業學系碩士班 === 97 === This study was aimed to investigate whether the constituting elements of university image and considerations concerning school choice affect students’ enrollment intention and whether there is any halo effort. Questionnaire survey method was adopted. The question...

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Bibliographic Details
Main Authors: Yu-Mei, Hsieh, 謝玉美
Other Authors: Ryh-Wu, Yeh
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/23833560185913209429