The Study on Relationship Marketing in Non-profit Organization – The Case of Organization A

碩士 === 輔仁大學 === 管理學院經營管理碩士學程 === 97 === Recently, the competition among the nonprofit organizations is getting sharper. The organizations with similar characters compete for their resources, volunteers and followers. When the resources are drawn away, the organizations may have difficult in running,...

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Bibliographic Details
Main Authors: MIN-CHEN WU, 吳敏真
Other Authors: Jian-Yu Lee
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/21993418597720749423