The study of contemporary feminine thinking and marketing strategies as example of successful women entrepreneurs in Taiwan

碩士 === 佛光大學 === 未來學系 === 97 === The purpose of this study is to discuss that women entrepreneurship to make use of feminine thinking in her business strategy. Therefore, women entrepreneurships can be divided in to three parts:Feminine thinking, marketing strategy, and the factor of women entreprene...

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Bibliographic Details
Main Authors: Wu Yu-Xing, 吳毓星
Other Authors: 謝正一
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/03264198386813774940