The Influences of Consumer Materialism, Crowding Perception and Ethnocentrism on Coping Mechanism and Coping Results
碩士 === 大葉大學 === 國際企業管理學系碩士在職專班 === 97 === Economically speaking, whether in good or bad times, there exists a tendency in society to designer brands,discounts, products in limited quantities and special sales, thereby resulting in a situation of crowdedness. Some state that consumers’ sense of crowd...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/74715564756136985299 |