The Influence of Restaurant Physical Surroundings,Customer Emotion and Customer Satisfactionon On Word－of－Mouth Communication Intention-The Case of a Themed Restaurant
碩士 === 大葉大學 === 休閒事業管理學系碩士班 === 97 === For the change of consumption pattern, people do not go to restaurants only for eating, they are putting more emphasis on food characteristics and atmosphere of physical surroundings. Themed restaurant satisfies customer’s enjoyment of the visual and psychologi...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/93810018581031575491 |