A Study on Customer Value Analysis of Creative Doll Products
碩士 === 朝陽科技大學 === 企業管理系碩士班 === 97 === Cultural & creativities industry is an emerging and will be the future star industry. The purpose of this study attempts to understand consumers'' decision-making and experiences of creative doll products by face-to-face interview based on AHP ques...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2009
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Online Access: | http://ndltd.ncl.edu.tw/handle/16319463800556537324 |