An Empirical Study on the Construction of Market Knowledge Competence and New Product Advantage in Digital Content Industry

碩士 === 正修科技大學 === 資訊管理研究所 === 97 === Because the rapid development of modern science and technology and shortened product life cycle. Many enterprises would like in the product development stage of the advantages in the market. Therefore this study reviews the literature to establish the factors of...

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Bibliographic Details
Main Authors: Kuo, Chia-Jung, 郭佳蓉
Other Authors: 汪昭芬
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/03512432356095728496