Modify IPA for quality improvement: Taguchi’s

博士 === 中華大學 === 科技管理學系(所) === 97 === Importance performance analysis (IPA) is a technique widely used to assist organisations in developing marketing strategies and improving products or service quality. Many scholars have revised IPA to augment its effectiveness. However, this involves some unknown...

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Bibliographic Details
Main Authors: Tieh-Min Yen, 閻鐵民
Other Authors: Yu-Cheng Lee
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/76067420932272034097