A study on the preventive mechanism of online auction fraud from the perspective of value and control
碩士 === 長庚大學 === 資訊管理學研究所 === 97 === Customer-to-customer (C2C) electronic commerce is getting a major purchase channel as development of information technology, especially online auction. However, consumers still hesitate to use online auction in Taiwan because of the problem of online auction fraud...
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| Format: | Others |
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2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/33443047708479664839 |