The research of domestic cash card competive strategy.Example: T bank
碩士 === 元智大學 === 管理研究所 === 96 === Before 1999 the credit card can be said the most popular product of the consumer finance market and it’s also very competitive , but in 1999 the domestic bank “ Cosmos Bank “ introduced the first cash card from Japan ,the first cash card Ad ,it emphasizes that you...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2008
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Online Access: | http://ndltd.ncl.edu.tw/handle/29480281784992387506 |