STUDY OF CUSTOMER RETENTION POLICING BY MINING HISTORICAL ORDERED DATA-A case study on N company

碩士 === 元智大學 === 資訊工程學系 === 96 === Customer Retention has increasingly become the focus of many companies'' strategy. The Direct Selling industry not only has the characteristic of traditional retail trade, but also is the all Retailing characteristic and that owns a great deal of customer...

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Bibliographic Details
Main Authors: Chia-Liang Chen, 陳佳良
Other Authors: Baw-Jhiune Liu
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/99863547795682212547