The Impact of Service Quality on Consumer Satisfaction and Loyalty in The Vietnamese Mobile Phone Service Market
碩士 === 雲林科技大學 === 企業管理系碩士班 === 96 === Abstract In recent years, the competition in the Vietnamese mobile phone service industry has been strongly intensive. The service quality played an important role and significantly affected customer satisfaction and customer loyalty. The customer satisfaction...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2008
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Online Access: | http://ndltd.ncl.edu.tw/handle/28556761518899492999 |