A Study on the Purchasing Behavior of the Consumers and Market Segmentation of the Leisure Leather Shoes – a Case Study of La New

碩士 === 育達商業技術學院 === 企業管理所 === 96 === As modern's living standard improves constantly, people begin to pay more and more attention to their personal health. For the leisure leather shoes industry, the knowledge of consumers' purchasing behavior and their underlying lifestyle will help the r...

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Bibliographic Details
Main Authors: Min-Ru Gan, 干閔如
Other Authors: Chuan-Fu Hsu、Yuan-I Chen
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/52732337648691110888