A Study on Perceived Service Quality to Behavior Intention on Consumers of Momentum Sports Goods Store in Shihlin District , Taipei – A Confirmatory Model
碩士 === 臺北市立教育大學 === 體育學系碩士班 === 96 === The purpose of this study was to explore the correlations among perceived service quality, service brand equity, relationship quality and behavior intentions of consumers of Momentum Sports Goods Store in Shihlin District, Taipei. The self-developed questionnai...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/65871524283409119702 |