A Study in the Trigger Effectiveness Influence to New Product Diffusion
碩士 === 東海大學 === 工業工程與經營資訊學系 === 96 === The objective of this thesis is to forecast the sales of the new product effectively. We adopt the famous Bass diffusion model as our research and then modify and extend the diffusion model. Thus we can observe the diffusion of new product and forecast the sale...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/68282836489845835528 |