The Effect of Container Elongation on Consumers' Perception
碩士 === 世新大學 === 觀光學研究所(含碩專班) === 96 === People discriminate the size, the volume, and the weight of objects by their vision, they only believe what they see. Is it really the case? We extended one of the studies (Wansink and van Ittersum 2003) relating the effects of shapes to consumption volumes. W...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/f99ac9 |