An study for the relationship between the service performance of marketing specialist on customer satisfaction and customer loyalty in the fieldwork marketing activity of internal L bank
碩士 === 東吳大學 === 企業管理學系 === 96 === Because of the transition of present banking environment, internal banking is faced with intense competition. The object L bank of this research has developed integrated marking strategy in recent years. For fieldwork marketing specialists and related customers, the...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/g895by |