The Moderating Role of Attitudinal Ambivalence for Buyers and Sellers in Endowment Effect
碩士 === 實踐大學 === 企業管理學系碩士班 === 96 === The endowment effect refers to the gap between the price that buyers are willing to pay in order to acquire an object and the price that sellers are willing to accept to part with this object. Past empirical evidences exhibited that some variables would affect th...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/19251140681368021469 |