“Do You Blog Today? ”: A Study on Information Searchers’ Trust and Stickiness for The Blog

碩士 === 靜宜大學 === 國際企業學系研究所 === 96 === The study aimed to explore information searchers’ profession, bloggers’ characteristics and the strength of tie between information searchers and bloggers have positive effects to trust and stickiness for the blog. Moreover, it proposed to discuss searchers’ trus...

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Bibliographic Details
Main Authors: Shih-wei Chang, 張世緯
Other Authors: Chia-hung Teng
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/49096302409797038186