Research on the Communication Effects of Public Service Ads on Behavior –The Effects of AIDS Prevention Propaganda on Sexual Behavior Concepts of Students as an Example

碩士 === 國立臺灣科技大學 === 管理研究所 === 96 === The main mission of public health medical and health propaganda is to use public service ads and publicity activities to educate the public and help the public establish correct attitudes and behavior regarding disease prevention. This is in order to promote publ...

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Bibliographic Details
Main Authors: YAO Tai-Jui, 姚黛瑞
Other Authors: none
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/78598684295638078204