A Case Study on the Business Plan of A Taiwan Multinational Company in Emerging Countries

碩士 === 國立臺灣大學 === 國際企業管理組 === 96 === To found an international brand is never an easy matter. There only have limited Taiwanese companies have owned their brand in international market place. Among them, manufacturing industry take the lion share, service industry is something extreme rare. Articles...

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Bibliographic Details
Main Authors: Kuo-Liang Tu, 杜國良
Other Authors: 吳青松
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/32170298486522967147