The Formation of Attitude toward Private Labels：The Application of Structural Equation Models
碩士 === 國立臺灣大學 === 國際企業學研究所 === 96 === Private label is a growing market for retailers around the world. European countries are the region with the highest share of private labels, followed by United State. Although the time Taiwan started private labels was behind western countries, private labels b...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/33561559992584028667 |