A Study on Expertise Service and Relationship Marketing Toward the Loyalty to the Wealth Management Consultant and the Bank

碩士 === 國立臺北大學 === 企業管理學系 === 96 === Through the fast changing of global finance environment, the looseness of financing regulation, the need for finding other financial resources and the fear of M-Shape society by the people, that the wealth management became the most popular movement in the past a...

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Bibliographic Details
Main Authors: Liao, Yi-Ping, 廖貽平
Other Authors: Liang, Shih-an
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/90753797256955367937