評價極端一致性、評價正負性與權衡困難性對消費者網路代理人評價接受度之影響
碩士 === 國立臺灣師範大學 === 大眾傳播研究所 === 96 === Consumers often search the Internet for agent advice before making decisions about products and services, especially when the trade-off difficulty context of decision tasks, they will rely on them even more. Meanwhile, at Internet recommendation systems, consum...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/27160192776775806335 |