A Study on A General Insurance Company of Non-Financial Holdings Background Makes The Strategic Alliances with Banking Industry to Develope The Bancassurance Channels.
碩士 === 國立中山大學 === 高階經營碩士班 === 96 === Abstract Insurance Marketing Channel is a form of media which is known for delivering insurance products directly from Insuers to the Consumer. Though the banking and insurance industries are in the same finacial field. However, the gap between them has become mo...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/5ax7jk |