The study of Word-of-Mouth marketing

碩士 === 國立中山大學 === 高階經營碩士班 === 96 === It grows rapidly the global men ’s skin care market in developed country. There are 1 billion market size which represent s 40% to 60 % growth in the men’s skin care market in Taiwan since year of 2005 . It also motivates the Word-of -Mouth market ing when the co...

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Bibliographic Details
Main Authors: Chiu-chun Tai, 戴秋君
Other Authors: Pei-how Huang
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/f7dzkz