Constructing A Model of Online Service Recovery Quality-Based on The Gaps of Service Failure
碩士 === 國立屏東科技大學 === 企業管理系所 === 96 === Following the mature of E-business and web marketing service, developing a online service recovery quality (SRQ) policy has been a necessary topic. Based on online service view, this study attempts to explore online customer behavior and its impacts on the rel...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2008
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Online Access: | http://ndltd.ncl.edu.tw/handle/72609573052870417269 |