A Study on Consumptive Motives and Consumer Decision-Making Styles of Children’s Readings – Taking Elementary School Parents from Kaohsiung City as an Example
碩士 === 國立屏東教育大學 === 社會發展學系 === 96 === The purposes of this study were to understand the current status of consumptive motives and consumer decision-making styles of children’s readings from elementary school parents, and to investigate the relationships between them. The research adopted questionnai...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Online Access: | http://ndltd.ncl.edu.tw/handle/12740447633317691560 |