Influence of Betel Nut Industry Supply Chain’s Cooperative Types to Relationship Quality and Customer Loyalty
碩士 === 國立澎湖科技大學 === 服務業經營管理研究所 === 96 === Betel nut industry operators have realised that in an intensified market at present, they not only have to face vigorous competitions amongst each other, but also have to recognise the importance of customer loyalty because the cost to attract new customers...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/83505795490287317364 |