Consumer Purchase Key Factors for Health Food of Direct Selling

碩士 === 國立屏東商業技術學院 === 行銷與流通管理系 === 96 === The objective of this study is to inquire that what kind of factors consumers place importance on and to understand the correlation degrees of the factors when they have a choice of health food of direct selling. More specifically, this study is to find key...

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Bibliographic Details
Main Authors: I-Ho Li, 李乙禾
Other Authors: Liang-Tu Chen
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/80404623663647881338