The Investigation on the Link between Relationship Quality and Relationship Outcome
碩士 === 國立高雄第一科技大學 === 行銷與流通管理所 === 96 === This study takes customers of financial institutions as the objects, treating relationship quality and relationship outcome as the combination of trust, satisfaction, commitment, and loyalty, in order to analyze salespeople and corporative level of the relat...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/zum2jr |