The Consumer loyalty to taxi brands：An Empirical Study
碩士 === 國立宜蘭大學 === 經營管理研究所碩士班 === 96 === Brand always catches customers’ first sight while the taxi fleet wants to stand out in the competitive industy. Since there are so many brands of taxi and lack of information, it is difficult for people to make decisions according to the service quality among...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/81680031103827224719 |