A Study on the Possible Strategies of Marketing Local Culture by Public Museums--Using Kaohsiung Museum of History as an example

碩士 === 南華大學 === 美學與藝術管理研究所 === 96 ===   Kaohsiung Museum of History is a specialized regional museum. It has its specific local qualities, historical background and display characteristics. However,the study aims to understand the strategies the museum used to attract visitors to participate in exhi...

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Bibliographic Details
Main Authors: Shih-ting Hsu, 徐詩婷
Other Authors: Chieh-hsiang Wu
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/25905480814656578796