Taiwan Travel Market Positioning Analysis-Perceptions of Practitioners of Travel-Related Business from both China and Taiwan

碩士 === 國立東華大學 === 觀光暨遊憩管理研究所 === 96 === Abstract Chinese outbound market has been rapidly growing along with the development of China’s economy. The number of Mainland Chinese outbound tourists has surged from 8.43 millions in 1998 to 40.96 millions in 2007. Therefore, every destination all over...

Full description

Bibliographic Details
Main Authors: Liang-Chin Chung, 鍾良瑾
Other Authors: Yueh-Hsiu Lin
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/msg4yw