Exploring service quality attributions in coach services on national freeway by applying Kano model and IPA:a case of Kuo Kuang Motor Transport Company
碩士 === 國立彰化師範大學 === 行銷與流通管理研究所 === 96 === Exploring service quality attributions in coach services on national freeway by applying Kano model and IPA − a case of Kuo Kuang Motor Transport Company Student: Wan-Ru Pan Advisor: Dr. Hsin-Hung Wu Graduate School of Marketing and Logistics Management Nati...
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Format: | Others |
Language: | zh-TW |
Published: |
2008
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Online Access: | http://ndltd.ncl.edu.tw/handle/31113202207191478160 |