The study of online group buying strategy and consumer satisfaction
碩士 === 國立中央大學 === 企業管理研究所 === 96 === Online group buying schemes have recently been in vogue as part of innovative online shopping mechanism, which is to recruit buyers through network so as to form a great purchasing dmand to negotiate for a better price, and become a popular business model in Taiw...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2008
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Online Access: | http://ndltd.ncl.edu.tw/handle/36146290949360092962 |