Effects of Ecologically Conscious Consumer Behavior and Consumer Novelty Seeking on the Intention of Adopting Solar Photovoltaic
碩士 === 國立交通大學 === 管理學院碩士在職專班經營管理組 === 96 === The purpose of this research is to investigate the trend and adoption of ecologically conscious consumer behavior (ECCB) and consumer novelty seeking (CNS) on households installed with the solar water heaters. This research received 216 effective samples...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/07327918304850321686 |