The Study of Behavior Intention to Accept the DVD Rental Machine in Technology Acceptance Model

碩士 === 國立交通大學 === 管理科學系所 === 96 === Individual users are known to differ in their tendency to adopt new technologies. The purpose of this research is to find out how consumers cognize the services for DVD rental machine, and their intention for using it. According to Technology Acceptance Model...

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Bibliographic Details
Main Authors: Yu-Chieh Tsai, 蔡雨絜
Other Authors: Jen-Hung Huang
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/60644967241417495960