Identifying the Characteristics of Opinion Leaders from the Centrality of the Social Network—the study of the Peer Buying of Teenagers

碩士 === 國立暨南國際大學 === 國際企業學系 === 96 === The purposes of the study are to identify the characteristics of opinion leaders from the centrality of teenagers’ social network in Taiwan. The research methods including questionnaires interview and participant observation are conducted in the study. The subje...

Full description

Bibliographic Details
Main Authors: Tseng,Fang-lien, 曾芳蓮
Other Authors: Chen, Ching-I
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/28890596403245949822