The Key Success Factors Of New Product Development- Case Study Of A Company's Electronic Products

碩士 === 國立暨南國際大學 === 國際企業學系 === 96 === In most industrial, a successful new product development means a company’s competitiveness in the market. The more new marketable product a company able to provide, the more market share and higher return of investment the company can get; therefore, new product...

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Bibliographic Details
Main Authors: Yu-Chun Hung, 洪育鈞
Other Authors: Hsin-Yu Shih
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/56963190103200435737