Segmenting Potential Market of Second Home Based on Vacational Lifestyle in Taiwan
碩士 === 國立中興大學 === 園藝學系所 === 96 === The related issues of second home, integrating housing with leisure concept, have been frequently discussed in western countries in recent years. Most of the researches have focused on the functions of second home, owners’ purchase motivation, and the impact on cou...
Main Authors: | Chi-Chen Chiang, 江奇真 |
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Other Authors: | Sheng-Jung Ou |
Format: | Others |
Language: | zh-TW |
Published: |
2008
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Online Access: | http://ndltd.ncl.edu.tw/handle/69803761467058505721 |
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