The Dynamic Processes of How Taiwanes Fashion Designers Market Their Products and Brands into International Fashion Market

碩士 === 國立政治大學 === 科技管理研究所 === 96 === This research is about how Taiwanese fashion designers market their products internationally. Taiwanese textile companies didn’t have their own brands before. They mainly manufactured and sold products overseas under foreign brand names. However, the textile man...

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Bibliographic Details
Main Authors: Sun, Tsui-Hsing, 孫翠杏
Other Authors: Wen, Jao-Dong
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/11417973989080340577