The Study of the Complementarity and Substitution Relationship of Multiple Channels-By Example of Taiwan Banking Industry
碩士 === 國立政治大學 === 企業管理研究所 === 96 === The multi-channel business model has been stable development in Taiwan. However, most of the researches toward the channel relationship within the multi-channel environment focused on the corporation perspective in the past research, but ignored what Stewart and...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/42898224537863719662 |