Market Potential, Destination Choice Factors and Consumer Preferences of Taiwanese Traveling Abroad

碩士 === 銘傳大學 === 管理研究所 === 96 === Numerous studies prove that Taiwan is ranked as one of the most important world tourism generator countries in the world (World Tourism Organization, 2007). The Taiwanese Outbound Travel Index in recent years had a significant growth (International Tourism Forecast)....

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Bibliographic Details
Main Authors: Christian Manual, Christian Manual Ladronde Gue
Other Authors: Yeh Shu-U
Format: Others
Language:en_US
Online Access:http://ndltd.ncl.edu.tw/handle/e86567