The influences of Perceived Health Status and Health Concepts on Perceived Value of Health Juice and Willingness to Pay:A case of Koahsiung City

碩士 === 國立高雄應用科技大學 === 商務經營研究所 === 96 === In Taiwan, fresh fruits squeezed business has been existed for a long time. Primitively, fresh fruits squeezed shops were located in traditional market or night market as common product and no distinguishing characteristic. Therefore, the competitiveness of p...

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Bibliographic Details
Main Authors: Szu-Han Huang, 黃思瀚
Other Authors: Shu-Fang Liu
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/63715648412264955878