The Effects of Business Mass Customization on Service Quality and Customer Loyalty with Reference to A Bicycle Manufacturer in Taiwan

碩士 === 開南大學 === 物流與航運管理學系 === 96 === Taiwan has been reputed as “the Kingdom of Bicycle” for many years; the export of bicycle also earned huge foreign currency for our country. In recent years, the bicycle industry in Taiwan faced disadvantageous factors including the worsening investment environme...

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Bibliographic Details
Main Authors: Bing-Hsien Chung, 鍾秉憲
Other Authors: Rong-Her Chiu
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/78381325557662598982