The Study on the Internet Marketing Strategy in Home Stay

碩士 === 義守大學 === 管理研究所碩士班 === 96 === According to Taiwan Tourism Bureau, there were only 124 legal home stays in Taiwan in 2003. In March 2008, however, there are 2,407 home stays and 9,608 rooms. The amount of home stay increases 18 times in these four years. Accompanied with fast growth, this compe...

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Bibliographic Details
Main Authors: Chang-Ching Song, 宋長青
Other Authors: Liang-Chien Lee
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/96090841011392162603