Research on the Impact of Relationship Quality and Partnership from the perspective of Supplier Performances—An Empirical Research of IT Industry in Taiwan

碩士 === 輔仁大學 === 國際創業與經營管理學程碩士在職專班 === 96 === Recent years, the concept of relationship marketing has been gradually recognized by different industries, such as service industry, financial industry, or manufacturing industry, they are now focusing their marketing strategy on relationship marketing....

Full description

Bibliographic Details
Main Authors: Chen, Cheng-Wei, 陳呈緯
Other Authors: 高義芳
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/35681006027356844590